PRD文档第一小组:雄鹰小组项目方向:得到APP学员姓名学号苏键170602001刘德帅170602002曾范170602003徐忞170602004徐玮晨170602005王耀杰170602006张莹170602007惠敏娟170602008胡可萌170602094贺舒婷170602010目录一、产品迭代背景...........................................................................................................................31、目的..............................................................................................................................32、迭代背景......................................................................................................................3二、市场分析..........................................................................................................................31、市场分析.............................................................................................................................32、竞品分析.............................................................................................................................42.2.1垂类知识内容比较...................................................................................................................52.2.2大数据精准推荐比较.......................................................................................................................52.2.3会员制度比较..........................................................................................................................63.1产品定位......................................................................................................................................73.2问卷调查.....................................................................................................................................83、用户分析....................................................................................................................10三、需求清单和功能流程图................................................................................................111、需求清单..............