LinkedInonCampus:HowLinkedInCanHelpCareerServicesProfessionalsandYourStudentsAgenda•LinkedIn101•HowLinkedInHelpsYou•HowLinkedInHelpsYourStudents•Questionshttp://university.linkedin.comHowtoAskaQuestion•Typeyourquestionintothe“Q&A”box•Presenterwillanswerselectedquestionsattheendofthewebinar.•Ifyourquestionisnotanswered,askitonLinkedIn!MeetLindseyI.LinkedIn101HowLinkedInWorksYourFriends’FriendsYourFriendsYourFriends’Friends’FriendsWhoUsesLinkedIn?•150million+professionals•Over150industries•2million+companies•ExecutivesfromeveryFortune500firm•60,000+collegeanduniversityalumnigroups•56%outsidetheU.S.II.HowLinkedInHelpsYouLinkedInBenefitsforCareerServicesProfessionals1.Buildandenhanceyourownprofessionalbrand2.Enhancethebrandandservicesofyourcareercenter3.Attractmoreorganizationstorecruityourstudentsandalumni4.Findanswerstoquestionsandshareresourceswithcolleagues1.1.BuildandEnhanceYourOwnProfessionalBrandLiveDemoofLinkedInProfileAddLinkedIntoYourEmailSignature------------------------------JaneDoeDirector,NationalUniversityCareerCenterPh:(800)555-1234Fax:(800)555-5678Jane.Doe@National.eduConnectwithmeonLinkedIn:www.linkedin.com/in/JaneDoe2.EnhancetheBrandandServicesofYourCareerCenterBenefitsofLinkedInGroups•Enhancebrand•Increasecommunication•Connectalumni&students•ListmanagementLiveDemoofLinkedInGroupBestPractice#1:MarketYourLinkedInGroupBestPractice#2:MarketYourLinkedInGroupBestPractice#3:SetUpa“Welcome”TemplateBestPractice#4:ConnectStudentsandAlumni3.AttractMoreOrganizationstoRecruitYourStudentsandAlumni“IhaveusedLinkedInextensivelytoresearchwhereouralumniareworkingandtosolicittheirassistance.Additionally,IhavesharedlistsofalumnigeneratedthroughLinkedInwithemployerswewanttovisitcampus.I’vefoundemployerstobeimpressedbythebreadthanddepthofinformationthatIhavegainedfromusingLinkedIn.”-MarkPresnell,PhD,Director,JohnsHopkinsCareerCenterLiveDemoofLinkedInIntroduction4.FindAnswerstoQuestionsandShareResourceswithColleaguesSomeRecommendedGroups•SHRM...
