SectionIUseofEnglishDirections:Readthefollowingtext.Choosethebestword(s)foreachnumberedblankandmarkA,B,CorDonANSWERSHEET1.(10points)Millionsofdollarsoftendependonthechoiceofwhichcommercialtouseinlaunchinganewproduct.Soyoushowthecommercialstoa1oftypicalconsumersandasktheiropinion.Theanswersyougetcansometimesleadyouintoabig2.Respondentsmayliejusttobepolite.Nowsomecompaniesandmajoradvertising3havebeenhiringvoicedetectiveswhotestyournormalvoiceandthenrecordyouontape4commentingonaproduct.Acomputeranalyzesthedegreeanddirectionofchange5normal.Onekindofdivergenceofpitchmeansthesubject6.Anotherkindmeanshewasreallyenthusiastic.Inatestingoftwocommercials7children,theywere,vocally,aboutequally8ofboth,butthecomputerreportedtheiremotional9inthetwowastotallydifferent.Mostmajorcommercialsaresentfortestingtotheaters10withvariouselectronicmeasuringdevices.Peopleregardedas11arebroughtinoffthestreet.Viewerscanpushbuttonsto12whethertheyareinterestedorbored.Newspaperandmagazinegroupsbecameintenselyinterestedintestingtheiradsforaproduct13TVadsforthesameproduct.Theywereinterestedbecausethemain14ofevidenceshowsthatpeople15alotmorementalactivitywhentheyread16whentheysitinfrontoftheTVset.TVbegantobe17“alow-involvement”18.Itiscontendedthatlowinvolvementmeansthatthereisless19thattheadmessagewillbe20.(257words)Notes:commercial广告。pitch音调。1.[A]pack[B]flock[C]multiple[D]bulk2.[A]loss[B]panic[C]benefit[D]surprise3.[A]hosts[B]advocates[C]agencies[D]opponents4.[A]as[B]if[C]though[D]while5.[A]toward[B]into[C]from[D]to6.[A]aggravated[B]lied[C]boasted[D]misunderstood2013年考研英语（一）模拟试题2014考试点www.kaoshidian.com17.[A]with[B]about[C]on[D]of8.[A]conforming[B]agreeing[C]conceiving[D]approving9.[A]involvement[B]response[C]reflection[D]mood10.[A]fed[B]supplied[C]provided[D]equipped11.[A]independent[B]ordinary[C]typical[D]average12.[A]demonstrate[B]designate[C]debate[D]indicate13.[A]aswith[B]against[C]asto[D]under14.[A]number[B]series[C]body[D]proportion15.[A]exhibit[B]extend[C]expand[D]ex...
