SiliconfidentialBayAreaTechWorkersSurveyReportMarch2019WhatTechWorkersTellUsAboutTech&TheFuture2BrunswickInsightconductedanonlinesurveyofn=300TechWorkersintheSanFranciscoBayAreaJanuary25–February82019.Thepurposeofthesurveywastoquantifyattitudestowardsthehealthofthetechindustry,marketopportunities,impendingthreats,confidenceinleadership,andtheimportanceofstrategiccommunication.#1OPTIMISMBetterDaysAreAhead#2BETTERTOMORROWTechnologyIsGoodForSociety#3WE’REHIRINGExpectedIncreaseInHiring#4YOUTHEXODUSMillennialsLeavingTheBayArea#5BAYAREARIVALRegionalCompetitionExpected#6PEOPLE+CULTURETalent&CultureMakeTheBayUnique#7BIGIDEASIdeasAreAdoptedandRewarded#8OUTINTHEOPENWillingnessToSpeakOutIfValuesAreNeglected#9LEADERSHIPMATTERSNeedForStrong,VisionaryLeaders#10RACETOAISUPREMACYExpectationAIWillDriveInnovation3©BRUNSWICKGROUP2019Despitenegativemediacoveragethetechcommunityhasenduredoverthepastyear,optimismforthefutureamongtechworkersremainshigh,especiallygivenencouragingviewsofthebusinessclimateintheBayArea.4#1OPTIMISMTheTechCommunityIsOptimisticAboutTheFutureQ:ThinkingspecificallyabouttheBayArea,doyouthinkthetechindustry’sbestdaysare…Q;HowwouldyourateoverallbusinessconditionsfortechcompaniesintheBayAreatoday?AheadNowBehind51%38%11%Excellent26%Good57%Fair16%Poor1%5BayAreaTechIndustry’sBestDaysAre….OverallBusinessConditionsToday©BRUNSWICKGROUP2019OptimismisdrivenbyastrongbeliefthatinnovationsandproductsfromtechcompaniesareGOODforsociety,butmostexpectMOREregulationinthenext5years.6#2BETTERTOMORROW7Q:Thinkingabouttheimpactmajortechnologycompaniesandtheirproductsandserviceshavehadonsociety,doyouthinkthatimpacthasbeenmoregoodthanbad,ormorebad?Q:DoyouagreeordisagreethattechnologycompaniesintheBayAreamaketheworldabetterplace?Q:Thinkingabouttheroleofgovernmentinregulatingmajortechnologycompaniesinthenext5years,doyouthinktechnologycompanieswillberegulatedmore,less,orthesame?ImpactofTechnologyonTheWorldExpectedChangeinGov’tRegulation55%32%13%MoreRegulationAboutTheSameLessRegulat...