中国讲座网商业计划书公司名称：上海度尔网络信息技术有限公司网址：www.chinalecture.com公司地址：浦东张杨路188号汤臣中心A1416联系方式：Tel:021-58400675Fax:021-58400659Mobile:13801666803Contact:胡安军完成日期：2005年4月30日上海度尔网络信息技术有限公司中国讲座网商业计划书1中国讲座网简介32中国讲座网营销规划52.1营销规划概要..............................................................................................................................52.2宏观环境和行业环境分析..........................................................................................................62.2.1中国讲座网政策法律环境...............................................................................................72.2.2中国讲座网经济环境.......................................................................................................92.2.3中国讲座网社会文化环境.............................................................................................112.2.4中国讲座网技术环境.....................................................................................................132.2.5中国讲座网行业环境分析.............................................................................................142.3营销调查....................................................................................................................................162.3.1中国讲座网用户行为调查.............................................................................................162.3.2中国讲座网市场潜量估算.............................................................................................212.4营销战略....................................................................................................................................222.4.1中国讲座网市场细分.....................................................................................................242.4.2中国讲座网目标市场.....................................................................................................262.4.3中国讲座...
