项目商业计划书浙江盛业自动化科技有限公司3目录1.执行摘要................................................11.1项目名称...........................................11.2项目建设单位......................................11.3项目建设地点.......................................11.4项目建设背景.......................................11.5项目投资规模.......................................11.6项目资金来源.......................................22.公司简介................................................22.1公司概况...........................................22.2公司宗旨...........................................33.主要管理者情况..........................................34.产品/服务描述...........................................34.1产品服务内容.......................................34.2产品技术水平.......................................34.3项目建设可行性.....................................45.研究与开发..............................................55.1现有技术...........................................55.2研发水平...........................................56.行业与市场..............................................66.1市场现状...........................................66.2发展前景分析.......................................66.4未来市场预测.......................................77营销与策略..............................................87.1营基本理念和基本规则...............................87.2市场营销模式.......................................87.3价格策略...........................................97.4专业网络站点.......................................97.5内部人员的报告制度和销售决策.......................98.产品制造...............................................108.1工艺流程(以PVC为例).............................108.2主要设备..........................................108.3生产工艺要点......................................109公司管理...............................................119.1股份安排..........................................119.2机构设置.........................................