Howtobalanceefficiencyandinnovation(evenintoughtimeslikethese)64TheAgileExecutıveHBR.ORGMay–June2020134MarketingMeetsMission147TheStrategicSideGig44WhySexualHarassmentProgramsBackfiresmeg.com��������May–June202043SPOTLIGHTCONFRONTINGSEXUALHARASSMENT44MANAGINGORGANIZATIONSWhySexualHarassmentProgramsBackfireAndwhattodoaboutitFrankDobbinandAlexandraKalev53MANAGINGORGANIZATIONSEmpowerManagerstoStopHarassmentSmartsolutionsdon’talwaysrequireHR.AdrienneLawrence57Q&A“IfSomethingFeelsOff,YouNeedtoSpeakUp”AshaSantos59MANAGINGORGANIZATIONSWhatHappensWhenanEmployeeCallstheOmbudsman?CharlesL.HowardContentsPhotographbyCRAIGCUTLERCOVERPHOTOGRAPHMackenzieStrohTrunkArchive;Cover:ErikoSugimura(dancer),LexAlexandris(stylist)HarvardBusinessReviewMay–June20207May–June2020104LEADERSHIPTheCaseforaChiefofStaffCEOsneedmoresupportthananexecutiveassistantcanprovide.DanCiampa112MANAGINGPEOPLEBeginwithTrustThefirststeptobecomingagenuinelyempoweringleaderFrancesFreiandAnneMorriss124INNOVATIONDiscovery-DrivenDigitalTransformationLearningyourwaytoanewbusinessmodelRitaMcGrathandRyanMcManus134MARKETINGMarketingMeetsMissionLearningfrombrandsthathavetakenonglobalhealthchallengesMyriamSidibe63FEATURES64LEADERSHIPTheAgileC-SuiteAnewapproachtoleadershipfortheteamatthetopDarrellRigby,SarahElk,andSteveBerez74ENTREPRENEURSHIPTheNew-MarketConundrumInemergingindustriestheusualrulesofstrategydon’tapply.RoryMcDonaldandKathleenEisenhardt84FINANCE&ACCOUNTINGWhatManagersGetWrongAboutCapitalWhenmeasuringtheperformanceofinvestments,companiesneedtoconsiderthecurrentvalueofanasset.RogerL.Martin94OPERATIONSBuildingaTransparentSupplyChainBlockchaincanenhancetrust,efficiency,andspeed.VishalGaurandAbhinavGaihaPhotographbyHOLLYANDRES1128HarvardBusinessReviewMay–June2020©2020KPMGLLP,aDelawarelimitedliabilitypartnershipandtheU.S.memberfirmoftheKPMGnetworkofindependentmemberfirmsaffiliatedwithKPMGInternationalCooperative(“KPMGInternational”),aSwissentity.NDP077927EmbraceAI.Embodytransformation.Revoluti...